Established in 1980, Alesis was founded on innovative semi-conductor chip technology and award winning industrial designs that allowed entry level musicians and recording artists to afford professional studio recording products that were never affordable before. While Alesis products range from keyboards, synthesizers, hard disk recorders, iPod recording and playback devices, electronic drums, mixers, signal processors, effects units, amplifiers and speakers one thing remains consistent; their passion for inspiring musical creativity and innovation through new technology.